Services

Custom Book Release Service Descriptions
So you want to know what we’re REALLY doing with each of the bulleted services listed on the homepage? Well here you go, in the spirit of full disclosure I have written out an extended description of each service we offer so you know EXACTLY what you are getting when you sign up for my service.� Refreshing isn’t it?

  • Creation of a powerful Media Kit for your book The media kit is comprised of the many elements listed below that I create for you like the bio, fact sheet, summery of your book, etc. This kit can be put together as a PDF file for you upon request.

  • Development of a targeted media list…That actually works- Who cares most for your new book? The locals! It has been my experience that local people LOVE to support their neighbors. It is for this reason the targeted media list will be comprised primarily of local media editors, publishers, etc. We will hit some national ones too, but your best bet for press is on the local level, at least that is what I have found.

  • Development of a bio/backgrounder or proof and edit of one if you already have produced it. Already got a bio? Need one? That’s what I am here for! I can either write a detailed bio about you, or take your existing bio and polish it off for you. If you love it as it is now, I can also leave it as is for you, all your choice. The bottom line is your bio is a big reason people will be interested in buying your book, so we should try to make this as persuasive and compelling as possible.

  • 30 Minute Internet Marketing Consultation. Let our ideas help you sell books Guess what I do for a living? Internet marketing! I bet you are thinking that I would note that I was a writer, but if I am just a writer, how did I get you to this site? Chances are it was a bit of persuasive marketing that did it. Well let’s put this clever mind to work for you. I will give you 30 minutes on the phone or via online chat to drill me with as many questions as you have about marketing online. If you have no clue about it, I can give you a nice introduction to it, and some cost-effective tips to get started marketing online.

  • Professional summery or blurb written about your book for use in online descriptions, personal use, store use, etc. Authors have told me time and time again the blurb or summery that the publisher creates for them is awful. Really the truth is they don’t care about your book, so it probably could use some work. If you are a publishing with a major publishing house, I do believe they do a good job, everyone else that does these blurbs pretty much jots down some boring information as quick as possible. Let’s turn the book summery into something interesting. It might just be the difference in selling a few more books each month.

  • Expert written press release that will serve as the KEY marketing piece in your media kit The crux of this entire service is based on a custom press release that helps people get the idea stuck in their heads that your book is the one they should buy. The press release will serve as your center marketing piece in getting newspapers, bookstores, and everyday readers to take action and check out your book. I create the press release based on a few short answers you put down on a survey that I will send you. Revisions are free of charge, so don’t fret, if we do not get it right the first time, we will revise it till you are totally comfortable with it.

  • Media pitch ideas and implementation via email to our targeted list members It’s all about the pitch. This service provides a seasoned pitch artist (me) the chance to let the media know why your book would make for an interesting story. I will take your information and figure out a way to get the media to buy into doing a story on your book…That’s the goal isn’t it?

  • PR Distribution to ALL local papers in your area I will personally send your press release to all the local papers in your area. I will email it to the editors with a note attached that includes your media pitch, contact details, and more. I might need your help on this one getting a list of the local papers you want me to email, and which ones are of the most priority. You live in the area, I do not, so it helps to get your take on what papers are the best, and which ones we should target first.

  • PR Distribution to ALL book editors / reviewers for national newspapers This is one of those long shot deals where I email the New York Times book reviewer and hope they request a copy of your book. Chances are they will not, but you never know. Stranger things have happened….At the very least some of the smaller book reviewers and book / writing related magazines should express interest in doing a piece on your book. A lot of them are in constant need of books to review, interesting storylines, etc.

  • Letter and PR sent to ALL local bookstores inviting them to order and if requested info on book signing availability. This might be the most valuable part of this service. I will personally contact each bookstore in your area about arranging for a book signing event, the possibility of them selling your book, etc. Of course if you are the shy type, I can leave the book signing part out and just see if they would be interested in selling your book.

  • Ten of my friends will write a review of your book for you on Amazon, Barnes & Noble or whatever other site you want! One of my other companies produces articles for webmasters each month. I have dozens and dozens of people on staff that love to review books. I will give them as much info about the book as I can, even offer them an electronic copy if you have one, and get them to review your book on Amazon. This will do WONDERS for your exposure on the site.

  • Distribution to Free Weekly papers in your area. Did you know that free weekly papers are some of the most widely read newspapers in America. Getting your PR or book reviewed included in them can be a huge boost to the exposure of your book. I will send your press release and an accompanying note to all Free Weekly papers in your area.

  • Sample interview questions If you are not used to being interviewed by the press I will provide you with a list of sample interview questions regarding your book. You can even use them a real interview and publish it on your website, or include it in your media kit!

  • Fact sheet development� on request Some authors want a factsheet to give “quick glance�� style info about them, their new book, etc. I will be happy to produce this for you upon request.

  • Media tip sheet upon request Similar to a fact sheet, a media tip sheet can provide the media with info they can use in their interview, and in writing their story. This is great for writers since they often have no clue about your book, or what is unique, special, or newsworthy about it. A good tip sheet can practically write the story for them!

  • Distribution of galleys or review copies to any and all editors you select If you send me the books, I will send them to the editors of your choice with a hand written note acting as your PR agent. How cool is that? You have your own PR agent, who knew they came so cheap!

  • And Much Much More! I bet you are wondering what else in the world can be offered with this package. I am going to provide you with any advice I can to help you market your book, and as much help as I can in getting the press to notice your book.

Are you ready to get your Custom Book Release package? If so click the link below to sign up!